AuthorClodagh O'Brien TopicContent Marketing Is it viral yet? Is it viral yet? While going viral should never be the objective of your video marketing campaign (never ever!), the term itself has seemed to have taken off this year, exploded even… Marketers, we’ve been hearing lots of stats like these: 5 billion videos are watched on…
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Why Use Testimonials
Smart marketers know that the most persuasive sales messages don’t come from a sales rep or a business owner…they come from other satisfied customers. You’re not the most credible source of information on your product, because you have an incentive to sell it. Or at least that’s how your prospects see it. But when your sales…
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