Smart marketers know that the most persuasive sales messages don’t come from a sales rep or a business owner…they come from other satisfied customers. You’re not the most credible source of information on your product, because you have an incentive to sell it. Or at least that’s how your prospects see it. But when your sales…
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Upload vs. Hard Drive
I've posted this once before but I think it's worth a second look. Upload vs Hard Drives We shot video for our clients recently and was asked to upload the video. That’s not a problem for small files under 2 gigs. Nowadays most of our shoots have many gigs of video. Especially when we are…
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Why Use a Teleprompter
There are certainly a lot of things to consider prior to enlisting a teleprompter on your shoot. Here are some of the thoughts that shook around my head after thinking about it for a few minutes… or as long as it took me to write this blog: Consistency between takes – Probably the most obvious.…
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