Company Overview
A video can be a great way to show people what your company is all about. This is essential for building your brand. Showing examples of company culture in a video is a great way to build your brand and show people what it is like to work at your company.
Recruiting
People are more likely to view content on a website if a video is present. Reach a wider pool of candidates by attaching a video to your company website recruiting page.
Training
Training new employees can be time-consuming and expensive. A training video will save you time by having everything important organized into an informational video for your new hires to watch. A video will also save the company money since you will not need to hire an individual to do staff training.
Ethics
These types of videos can be about taking bribes, human resources, compliance, regulation, etc.
Product Demos
Don’t just tell people about your products and services, show them. Engage with your audience by creating interesting demonstrations of what your product can do.
Fireside Chats
“Fireside chats” are a good way to have more casual types of content in your pool of videos. Often the videos cover many different subjects and are used to give deeper insight into the activity of your company.
Testimonials
Testimonials are essential when a potential client is deciding to trust your company with their business. Anyone can write good sounding reviews on their website but showing a potential client a video satisfied customers is much more effective.
